Facebook, one of the biggest, if not the biggest social media platform available on the internet today, is a hub for millions of businesses to flourish on. To give you an approximate on the numbers, Facebook gets more than a billion active monthly users and more than 8 billion video views every day. These numbers are two of the whole bunch of jaw-dropping numbers Facebook can present to you. If we talk about Facebook marketing Tools as a thing, it has been in place since social media marketing has existed, because, Facebook is the oldest social media platform in this industry.
So if you don’t know how to market your product on Facebook, then you might want to read this article till the end, because this is the need of the hour. With business going online, knowing how to actually do business with the help of social media marketing tools available out there, is very important.
And since Facebook practically owns more than half of the popular social media platforms, knowing how to market on Facebook becomes even more important. This is where the Facebook marketing tools come and thus this article as well. Today we are going to tell you about the top 10 Facebook marketing tools that are going to help you out with the whole Facebook marketing scenario.
Best Facebook Marketing Tools:
1. MobileMonkey
MobileMonkey is one of the greatest chatbots available out there for Facebook. If you do not understand what a chatbot is, it is basically a piece of code that sends automated messages that are predetermined to your followers and customers. This is also a great way to spread the word about your campaign, without you having to type and send the message to every single one of your followers.
So, coming back to the topic, mobile monkey, lets you build immense user engagement the right way. Since people really like personalized messages from brands, doing it via a chatbot is really helpful. Also if you have a campaign up and running, then this is the perfect way to spread the word about it.
MobileMonkey understands the potential of the messenger as a tool to increase your engagement and hence capitalizes on that exact feature to make Facebook marketing really easy for you. If you haven’t used MobileMonkey yet, then we highly recommend you do so, if you really want to increase user engagement on your Facebook page or personal profile as well.
2. WASK
WASK is a complete Facebook marketing tool available on the internet. It lets you create, manage and organize different ad campaigns all in one single platform which is great for any marketer. The salient features of this tool include a single panel to create, edit and track ads, AI-powered tools to find the perfect target audience for your ads, and most likely target the potential buyers, very well connected with Facebook pixel, a bunch of free stock templates and designs to work with and a bunch of Social Media automation tools like autopilot, scheduler and much more.
That is a plethora of services that you can’t get from every tool available out there and hence WASK is one of the most used Facebook marketing tools. If you’re wondering how much this tool costs, it’s actually surprising as the basic version starts with $9 a month, which is very affordable in our opinion.
3. Sendinblue
Sendinblue is yet another Facebook marketing tool that can help you manage campaigns and launch them directly from their dashboard. This tool also helps you write better CTA’s which is important to get the right type of buyers and hence becomes a crucial part of your ad campaign. If you want to retarget a specific group of people, that yielded a good result for you the last time around, you can do so directly from their dashboard.
This is helpful because you dont have to set target audience parameters and hence you should check this out. Sendinblue also decides the amount you should spend on ads every day to get the best results and hence is efficient when it comes to ad management and campaign tracking. More than that, Sendinblue to use for the first 14 days, and then you can select from a variety of plans, the basic one starts from $24.
4. Shortstack
Shortstack is one of the most used Facebook marketing tools. The monopoly of this tool comes from the accessibility and the functionality it comes with. Shortstack is the leading brand in the world of contests and giveaway management. This is because short stack lets you organize online giveaways easily and helps you spread the word about it via their DM groups.
This is a very easy way to go about getting discovered by new people and audience groups on Facebook and hence is considered a great tactic to grow on Facebook, or any other social media platform. On top of that, the short stack also gives you insightful analytics which you can use to keep up with the information that you can’t interpret by yourself. They give you real-time information about your page analytics and hence are considered one of the best Facebook marketing tools on the internet.
5. Heyo
Next on the list is yet another great marketing tool, that will help you generate leads on your Facebook profile and hence is a very important tool to have in your arsenal. hey, can help you with sweepstakes, contests, and hashtag campaigns on Facebook. Other than that, heyo can also enable you to get a decent amount of entries for your photo contests, which is one of the best ways to get more engagement on Facebook, and can also help make your campaigns more interesting than before with the addition of tools like, quizzing, voting and much more.
All in all, heyo is a bundle of tools disguised as one that can help you get a ton of traffic to your Facebook profile. If you haven’t heard of heyo yet, then you are missing out on a lot of things. Heyo, however, is slightly more expensive than other tools mentioned on this list. Its basic plan costs you about $45 and the premium goes up to $249 a month, which adds a ton of more functionality.
6. Hubspot
Marketing on Facebook is all about getting the visuals right. If you get high-quality images for everything you’re trying to market then you’re sorted. However, if you’re trying to market yourself, or if you’re trying to promote your account, then Hubspot is the perfect tool for you. Hubspot, as the name suggests, helps you to optimize your profile in a bunch of different ways.
On top of that, Hubspot also helps you with running contests and sweepstakes on Facebook, scheduling your posts ahead of time on Facebook, LinkedIn, and Twitter, design custom ads and run them directly from their dashboard, optimize your Facebook ads, create contact forms, and list products with great CTA’s to ensure purchases. All in all, pagemodo is a combo package when it comes to Facebook marketing tools.
With a bunch of necessary functionality, Hubspot makes it easy for you to market your business on Facebook and hence is a must-have tool. If you haven’t heard of Hubspot yet, then you should check them out at least once.
7. Social Oomph
If you want to grow your followers and reach on Facebook, then social oomph is the way to go. It lets you manage a bunch of popular social media platforms at once, which is why it is considered one of the most versatile tools in the industry. Social oomph’s salient features include easy scheduling of tweets and posts, which helps you stay consistent even when you’re busy with other stuff, auto RSS feed, monitor new followers in real-time, auto delete outdated posts, and automated publishing limit.
With all this functionality in your hand and your knowledge of Facebook marketing, you can do wonders on Facebook. Since getting more followers and reach on Facebook takes a lot of understanding about the algorithm and takes a lot of research, this tool helps you save up on time and hence is a must-have tool if you’re trying to grow on Facebook.
If you’re worried about it being too costly, then worry not, social oomph costs you about $15 a month for the advanced suite, however, you can also use it free of cost in its free trial. All in all, social oomph is a great Facebook marketing tool to increase your outreach on Facebook.
8. Buffer
If you have been in the Facebook marketing industry for quite some time, we’re sure that you must have heard of this tool called Buffer. Buffer is a social media management tool that helps you analyze your Facebook well and hence make decisions that help your account in general.
If you want to stay consistent even when you have plans, then Buffer has a Social Media Post scheduling option for you, if you want to seamlessly work and analyze your Facebook growth, then Buffer also has its chrome extension, which works well with both Facebook and WordPress.
On top of that, it also shows you accurate statistics about your profile which is important to judge your content and hence make it better. Because of its versatility, buffer is used by small and big businesses alike and hence we recommend you to take a look at it as well.
9. Fanpage Karma
Fanpage Karma is a functional and versatile marketing tool for Facebook. It helps you with a bunch of different things on Facebook which is why it is used by a lot of people in the industry. Fanpage karma helps you manage a ton of different social media handles at once, which makes it easy to switch between platforms.
Also, it has an option that helps you create interactive and creative Facebook posts, which attracts traffic onto your page and consequently on your website as well. Also, if you’re in a very competitive environment, then fan page karma can also help you check your growth compared to your rivals in the industry and hence stay ahead of the curve at all times.
Fanpage Karma is a great tool to manage your social media platforms and get analytics effortlessly. Its easy-to-use interface makes it a must-have on your device and hence you should check them out.
10. Hootsuite
Last but not the least, Hootsuite is a great Facebook marketing tool. If you’re someone who runs a bunch of different ad campaigns and you want to manage and optimize them for the best results, then Hootsuite is the place to go for you. It is a social media management and analytics tool, which is why we have this on our list. Coming back to ad campaigns, you can use Hootsuite to create, edit and even optimize your ad campaigns.
If you want, Hootsuite’s AI can target and retarget a group of audiences on Facebook who is susceptible to buying the products that you listed, and hence is a great way to market your services on Facebook. On top f that, Hootsuite also helps you analyze your growth on Facebook whic is important to grow consistently on this platform. They are not that expensive to use and hence you should give them a try.
Conclusion
In this day and age where everything is shifting online, having an idea about how to market businesses on Facebook has become important. Since a lot of people don’t know this, it has become a very in-demand skill in the industry right now and hence we came up with this article to help out beginners.
We’re sure that if you use the tools mentioned above, then your social media outreach will go above and beyond your expectations and you will be able to convert traffic into consumers. Till then happy scrolling!
