{"id":21128,"date":"2023-09-10T17:19:33","date_gmt":"2023-09-10T23:19:33","guid":{"rendered":"https:\/\/viralyft.com\/blog\/?p=21128"},"modified":"2026-05-25T01:43:51","modified_gmt":"2026-05-25T07:43:51","slug":"how-to-use-twitter-for-beginners","status":"publish","type":"post","link":"https:\/\/viralyft.com\/blog\/how-to-use-twitter-for-beginners","title":{"rendered":"How To Use X (Twitter) For Beginners Just in 3 Steps"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><div class=\"su-box su-box-style-default\" id=\"\" style=\"border-color:#2006a0;border-radius:14px\"><div class=\"su-box-title\" style=\"background-color:#5339D3;color:#FFFFFF;border-top-left-radius:12px;border-top-right-radius:12px\">Key Takeaways<\/div><div class=\"su-box-content su-u-clearfix su-u-trim\" style=\"border-bottom-left-radius:12px;border-bottom-right-radius:12px\"><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><div class=\"sue-icon-text\" data-url=\"\" data-target=\"self\" style=\"min-height:30px;padding-left:30px;color:#000000\"><div class=\"sue-icon-text-icon\" style=\"color:#5339D3;font-size:20px;width:20px;height:20px\"><i class=\"sui sui-angle-double-right\" style=\"font-size:20px;color:#5339D3\"><\/i><\/div><div class=\"sue-icon-text-content su-u-trim\" style=\"color:#000000\"><strong>Start with the basics:<\/strong> profile, niche, creating a content calendar and so on<\/div><div style=\"clear:both;height:0\"><\/div><\/div><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><div class=\"sue-icon-text\" data-url=\"\" data-target=\"self\" style=\"min-height:30px;padding-left:30px;color:#000000\"><div class=\"sue-icon-text-icon\" style=\"color:#5339D3;font-size:20px;width:20px;height:20px\"><i class=\"sui sui-angle-double-right\" style=\"font-size:20px;color:#5339D3\"><\/i><\/div><div class=\"sue-icon-text-content su-u-trim\" style=\"color:#000000\"><strong>Post multiple forms of content<\/strong> and at the ideal time<\/div><div style=\"clear:both;height:0\"><\/div><\/div><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><div class=\"sue-icon-text\" data-url=\"\" data-target=\"self\" style=\"min-height:30px;padding-left:30px;color:#000000\"><div class=\"sue-icon-text-icon\" style=\"color:#5339D3;font-size:20px;width:20px;height:20px\"><i class=\"sui sui-angle-double-right\" style=\"font-size:20px;color:#5339D3\"><\/i><\/div><div class=\"sue-icon-text-content su-u-trim\" style=\"color:#000000\"><strong>Engage with your followers<\/strong>, and share and comment on other people\u2019s tweets<\/div><div style=\"clear:both;height:0\"><\/div><\/div><\/div><\/div><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instagram and Facebook are <\/span><span style=\"font-weight: 400;\">easy <\/span><span style=\"font-weight: 400;\">to use. You post a life update, a cute picture of your cat and a video of yourself traveling. But Twitter (rebranded as X) is a different type of social media platform that revolves around <\/span><span style=\"font-weight: 400;\">microblogging<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The vibe on the platform is different.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can educate others, join in on in-depth conversations and learn a lot on X that you can\u2019t really do on TikTok, Facebook, Instagram or any other social platform. Learning how to use Twitter for beginners can be intimidating because it does seem a bit \u201ccliquey,\u201d but we\u2019re going to show you how to get started in <\/span><span style=\"font-weight: 400;\">three<\/span><span style=\"font-weight: 400;\"> steps.<\/span><\/p>\n<h2><strong>Step #1: Start With All of the Basics<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Social media <\/span><span style=\"font-weight: 400;\">basics<\/span><span style=\"font-weight: 400;\"> can help you get started on Twitter like a pro. Engagement and interactions are valued on the platform, so it\u2019s important to do a few things when just getting started:<\/span><\/p>\n<h3><strong>1. Setup Your Profile<\/strong><\/h3>\n<p>First, you\u2019re going to create an account, and you can do this with:<\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> Google<\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> Apple<\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> Phone number<\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> Email address<\/li>\n<\/ul>\n<\/div>\n<p>You&#8217;ll want to choose a handle, or username, that embraces who you want to be on Twitter.<\/p>\n<p><span style=\"font-weight: 400;\">Once you\u2019re done, you\u2019ll want to fill in your profile. If you want to be taken seriously, you\u2019ll need to do the following:<\/span><\/p>\n<div class=\"su-note\"  style=\"border-color:#e5ddce;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#fff7e8;border-color:#ffffff;color:#000000;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <b>Upload a photo<\/b><span style=\"font-weight: 400;\">: Your profile picture will help others recognize your face and also aid in brand building. Companies can upload their logos, but individuals should use a clear picture of their face.<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <b>Complete the bio<\/b><span style=\"font-weight: 400;\">: Spend time writing your bio and information about yourself that you want others to know. You&#8217;ll want to mention something catchy, such as you being \u201clead engineer at XYZ\u201d or \u201cautomotive specialist who loves classic cars.\u201d<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <b>Add a link<\/b><span style=\"font-weight: 400;\">: You\u2019re allowed to add a website link to your profile. Businesses, bloggers, freelancers and anyone else with a website that they want to promote should add their link here.<\/span><\/li>\n<\/ul>\n<\/div><\/div><\/div>\n<p><span style=\"font-weight: 400;\">You&#8217;ll also have the option of adding your location. Businesses will often fill in this field, but as an individual, this isn\u2019t 100% necessary.<\/span><\/p>\n<h3><strong>2. Choose Your Niche<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Next, you\u2019ll want to \u201cchoose your niche.\u201d The term \u201cniche\u201d is used loosely here because with <\/span><a href=\"https:\/\/www.statista.com\/statistics\/303681\/twitter-users-worldwide\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">350+ million users<\/span><\/a><span style=\"font-weight: 400;\">, you\u2019ll find that many people do not choose a niche. If you want to browse and comment on hobbies that you like, there\u2019s no need to waste your time on this step.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, if you\u2019re using X for personal or business branding, a niche is important. You can build authority and trust by posting:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Content relevant to your niche<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Staying within your niche when commenting \/ following others<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">With this in mind, a niche will allow you to stay on brand and avoid confusing followers.<\/span><\/p>\n<div class=\"su-note\"  style=\"border-color:#e5ddce;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#fff7e8;border-color:#ffffff;color:#000000;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><span style=\"font-weight: 400;\"><strong>For example<\/strong>, if you post about marketing and all of a sudden talk about just fishing, you won\u2019t build the authority that you <\/span><i><span style=\"font-weight: 400;\">could have<\/span><\/i><span style=\"font-weight: 400;\"> built and are likely to lose followers along the way.<\/div><\/div><\/span><\/p>\n<h3><strong>3. Learn About Different Content Formats<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Twitter has a few different forms of content that you can post. You may want to post a simple text tweet, and this is fine, <\/span><i><span style=\"font-weight: 400;\">but<\/span><\/i><span style=\"font-weight: 400;\"> images receive <\/span><a href=\"https:\/\/www.socialmediatoday.com\/social-business\/images-gifs-or-video-which-generates-most-response-twitter#:~:text=So%20that%20means%20if%20you,engagement%20than%20basic%20text%20updates\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">three times<\/span><\/i><\/a><span style=\"font-weight: 400;\"> the engagement. Videos have even higher engagement than images.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can and should utilize the different content formats on Twitter, including:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Text<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Images<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Gifs<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Polls<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">Eventually, you may want to create Twitter chats and other forms of content. We recommend starting with these formats and rehashing them to fill up your content calendar.<\/span><\/p>\n<h3><strong>4. Explore Hashtags<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Hashtags will empower you to be found on X. You can click the <\/span><i><span style=\"font-weight: 400;\">magnifying glass<\/span><\/i><span style=\"font-weight: 400;\"> to see trending hashtags. However, every niche has its own hashtags that you\u2019ll want to use when posting. These tags will help others find your content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can explore these tags on your own or use <a href=\"https:\/\/viralyft.com\/blog\/twitter-hashtag-generator\">twitter hashtag tools<\/a>, such as:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <a href=\"https:\/\/ritetag.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">RiteTag<\/span><\/a><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">Experiment with these tags and add them into your posts to help other accounts find you organically.<\/span><\/p>\n<h3><strong>5. Create a Content Calendar<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Finally, you\u2019ll want to create a content calendar. Often, people create social accounts, post for a few days or weeks, and then they suddenly abandon their accounts. Creating a content calendar will hold you accountable and ensure that you:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Post frequently<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Plan for your account\u2019s success<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">You can make an in-depth calendar, but you don\u2019t need to complicate things. Simply create a free Google Sheets and add in the following:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Date<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Post text<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Post media (if any)<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Time to tweet<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Checkbox of the tweet being sent<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">If you create a simple file with these cells, you\u2019ll have a much easier time managing your posting schedule. You&#8217;ll also find third-party <a href=\"https:\/\/viralyft.com\/blog\/twitter-scheduler\">tools that allow you to schedule your posts<\/a>, such as <\/span><a href=\"https:\/\/hootsuite.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Hootsuite<\/span><\/a><span style=\"font-weight: 400;\"> or <\/span><a href=\"https:\/\/buffer.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Buffer<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What a first step!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you follow just the steps above, you\u2019ll be well on your way to using Twitter as a beginner. However, now you need to build up your following and really start standing out in your industry by strategically <\/span><i><span style=\"font-weight: 400;\">posting content<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><strong>Step #2: Strategically Posts Content<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Twitter, like any other social platform, is all about content creation and engaging with others. You have a content calendar that you just set up, but now it\u2019s time to fill it in to gain followers. A bit of experimentation needs to go into these steps to see what works and doesn\u2019t for your audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, we recommend the following:<\/span><\/p>\n<h3><strong>1. Post Multiple Content Forms<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Post <\/span><span style=\"font-weight: 400;\">multiple<\/span><span style=\"font-weight: 400;\"> types of content, including text, video and even polls. You&#8217;ll also want to switch up the forms of content that you post, such as:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Multi-image posts<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Educational posts<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Product\/service teasers<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Customer testimonials<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Industry news<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Personal insights \/ studies<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Actionable posts<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Etc.<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">You want to keep your followers engaged <\/span><span style=\"font-weight: 400;\">and<\/span><span style=\"font-weight: 400;\"> learn what types of content they prefer. A good mix of content and insights will keep your followers coming back to check your tweets. When you have 100 or more tweets, scour your data to see which types of content your audience likes and create <\/span><span style=\"font-weight: 400;\">more of it<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, some of these ideas are for businesses and will not perform well for individuals.<\/span><\/p>\n<h3><strong>2. Post At the Right Time<\/strong><\/h3>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-large wp-image-34795\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/08\/Best-Time-to-Post-on-Twitter-900x607.jpg\" alt=\"Best Time to Post on Twitter\" width=\"800\" height=\"540\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/08\/Best-Time-to-Post-on-Twitter-900x607.jpg 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/08\/Best-Time-to-Post-on-Twitter-600x404.jpg 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/08\/Best-Time-to-Post-on-Twitter-768x518.jpg 768w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/08\/Best-Time-to-Post-on-Twitter-1536x1035.jpg 1536w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/08\/Best-Time-to-Post-on-Twitter-2048x1380.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Tweeting at the <\/span><span style=\"font-weight: 400;\">right time<\/span><span style=\"font-weight: 400;\"> can help you expand your following and get a lot more engagement. But your followers can be in one of many time zones, which means the right time to post can vary a <\/span><span style=\"font-weight: 400;\">lot<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, it\u2019s recommended by <\/span><a href=\"https:\/\/buffer.com\/library\/best-time-to-post-on-twitter\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Buffer<\/span><\/a><span style=\"font-weight: 400;\">, which has a lot of data to go off of, that you post at these times:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\"><strong>1 PM<\/strong> for any time zone is best<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\"><strong>8 AM and 9 AM<\/strong> are universally good times to post<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Posting Monday \u2013 Wednesday by <strong>3 or 4 PM<\/strong> is ideal<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Thursday and Friday posting should end at <strong>12 PM and 1 PM<\/strong>, respectively<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">Saturday posting can be done all day, but Sunday\u2019s best time is a window from <strong>9 AM to 12 PM<\/strong>. All of these times are Eastern Standard Time and should be adjusted to your time zone.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Posting about 4 times per day seems to work best before engagement drops.<\/span><\/p>\n<h3><strong>3. Create Threads<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Nested threads allow you to share a wealth of knowledge with your followers and work super well for engagement. Some threads have tens of thousands of shares and likes. You can and should begin using them by:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Clicking the Tweet button<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Typing out your Tweet<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Click \u201c+\u201d near the Post button<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Continue with your thoughts<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">You&#8217;ll want to create very informative, in-depth threads a few times a week at most. These threads can <a href=\"https:\/\/viralyft.com\/blog\/how-to-get-more-followers-on-twitter\">help you gain followers<\/a> and become an authority in your industry, <\/span><i><span style=\"font-weight: 400;\">but<\/span><\/i><span style=\"font-weight: 400;\"> you want to make sure what you\u2019re sharing is truly amazing content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With posting at the right time out of the way, all you need to do is follow these tips to continue building your X account.<\/span><\/p>\n<h2><strong>Step #3: Follow These 10+ Tips<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">The tips in steps one and two can help you get started on the right foot on Twitter. If you\u2019re looking to grow your following, these 10+ tips can help:<\/span><\/p>\n<h3><strong>1. Be Consistent, But Don\u2019t Overdo It<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If you want to grow a following on Twitter, it\u2019s important to post consistently \u2013 but don\u2019t go overboard.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re tweeting every five or ten minutes, you may start annoying your followers. The last thing you want to do is oversaturate the following you\u2019ve worked hard to build.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How do you know if you\u2019re tweeting <\/span><i><span style=\"font-weight: 400;\">too <\/span><\/i><span style=\"font-weight: 400;\">often?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Check your engagement levels.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re tweeting more often and your likes, comments and follows start dropping, this may be an indication that you\u2019re posting too often.\u00a0<\/span><\/p>\n<h3><strong>2. Jump on Trends<\/strong><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-37425\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/09\/Twitter-Trends.webp\" alt=\"Jump on Trends\" width=\"857\" height=\"318\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/09\/Twitter-Trends.webp 857w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/09\/Twitter-Trends-600x223.webp 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2023\/09\/Twitter-Trends-768x285.webp 768w\" sizes=\"(max-width: 857px) 100vw, 857px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">One way to stand out in the crowd and start attracting new followers is to jump on trends whenever they\u2019re relevant. Check trending hashtags and see if you can add anything of value to the conversation.<\/span><\/p>\n<div class=\"su-note\"  style=\"border-color:#e5ddce;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#fff7e8;border-color:#ffffff;color:#000000;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><span style=\"font-weight: 400;\"><strong>For example<\/strong>, brands often send out tweets to support causes and movements, like Women\u2019s History Month or national days.<\/div><\/div><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many brands get creative when jumping on trends. This <\/span><a href=\"https:\/\/twitter.com\/AnimalPlanet\/status\/969287541118685184?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E969287541118685184%7Ctwgr%5Ecea94aacd969a8672cbaad55054d0093bf9c692b%7Ctwcon%5Es1_&amp;ref_url=https%3A%2F%2Fsproutsocial.com%2Finsights%2Ftwitter-tips%2F\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">tweet<\/span><\/a><span style=\"font-weight: 400;\"> from Animal Planet is a perfect example of how a brand can jump on an unlikely trend. On National Peanut Butter Lovers Day, the brand posted about a hidden ingredient in peanut butter that may be harmful to dogs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you can jump on trends in creative ways, you can really expand your reach, grow your following and start building authority.<\/span><\/p>\n<h3><strong>3. Don\u2019t Just Promote \u2013 Engage\u00a0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Twitter is a social network. Sure, it can be used to promote your brand and its offerings. However, the primary purpose of the platform is to engage with others.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Far too often, businesses <\/span><span style=\"font-weight: 400;\">only <\/span><span style=\"font-weight: 400;\">publish posts that link back to their websites.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But if you want to build your following, you must interact with other users and publish other forms of content (as we discussed previously).<\/span><\/p>\n<div class=\"su-note\"  style=\"border-color:#e5ddce;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#fff7e8;border-color:#ffffff;color:#000000;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><span style=\"font-weight: 400;\"><strong>For example<\/strong>, you can publish polls or contribute to public conversations.<\/div><\/div><\/span><\/p>\n<h3><strong>4. Take Full Advantage of the Character Limit<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Tweets now have a character limit of 280. Take full advantage of it. Rather than just posting a few sentences, you can expand and get more creative with your content.<\/span><\/p>\n<h3><strong>5. Make Data-Backed Decisions<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019re trying to grow your following, you\u2019ll need to change your strategy from time to time. But when you make those changes, it\u2019s crucial to ensure they\u2019re based on logic and not just gut instinct.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Take the time to analyze your Twitter analytics. See what\u2019s working and what isn\u2019t working.<\/span><\/p>\n<div class=\"su-note\"  style=\"border-color:#e5ddce;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#fff7e8;border-color:#ffffff;color:#000000;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><span style=\"font-weight: 400;\"><strong> For example<\/strong>, if your analytics show that posts with videos get more engagement than tweets with images, this is an indication that you should start implementing videos into your content.<\/div><\/div><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use the data you have to make smart decisions about your Twitter strategy.\u00a0<\/span><\/p>\n<h3><strong>6. Engage in Twitter Chats<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Twitter chats are, essentially, live chats that focus on a specific topic. They are often hosted regularly and have a sponsor who hosts the discussion.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Chats are a great way to get more involved in the Twitter community and get to know other users. It\u2019s also a great way to build authority and stand out in the crowd.<\/span><\/p>\n<h3><strong>7. Automate Whenever it Makes Sense<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Automation can save time on social media, but it does have a downside. The last thing you want is for your Twitter account to feel like a chatbot.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To find a balance, be selective about what you automate and use it wisely. You can use automation to:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Schedule your posts ahead of time instead of tweeting manually<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Automatically tag tweets containing certain hashtags<\/span><\/li>\n<li><i class=\"sui sui-location-arrow\" style=\"color:#4D2BEE\"><\/i> <span style=\"font-weight: 400;\">Streamline the customer service workflow<\/span><\/li>\n<\/ul>\n<\/div>\n<p><span style=\"font-weight: 400;\">Make sure that you\u2019re not using automation tools to send DMs to new followers or spamming your followers with messages that have links.\u00a0<\/span><\/p>\n<h3><strong>8. Make Use of Graphic Templates<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Tweets with images typically get more engagement, but creating individual graphics for <\/span><i><span style=\"font-weight: 400;\">every <\/span><\/i><span style=\"font-weight: 400;\">post can be time-consuming.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consider creating graphic templates that you can edit. For example, you can create templates for event announcements or quotes from your blog.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Along with saving time, templates can also help build brand awareness. Followers will come to recognize when you\u2019re posting certain types of content.\u00a0<\/span><\/p>\n<h3><strong>9. Be Inspired by Others, But Don\u2019t Copy Them<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">When you\u2019re building your brand and following on Twitter, it\u2019s natural to perform competitor analysis to see what\u2019s working for them.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s great to be inspired by what your competitors are doing, but there\u2019s a fine line between being inspired and copying them outright.\u00a0<\/span><\/p>\n<div class=\"su-note\"  style=\"border-color:#e5ddce;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#fff7e8;border-color:#ffffff;color:#000000;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><span style=\"font-weight: 400;\"><strong>For example<\/strong>, some brands have made waves on social media by giving sassy or witty replies to followers. That approach works well for some brands, but if being sassy isn\u2019t a part of your brand\u2019s personality, it will seem out of place to copy their strategy.<\/div><\/div><\/span><\/p>\n<h3><strong>10. Personalize Shared Content<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019re sharing content on Twitter, take a moment to personalize your tweet. Don\u2019t just tweet the title of the article. Many other users on Twitter will be tweeting just the title of the post, which will make it even harder for your content to stand out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Find something interesting in the article and add it to your tweet along with the link.\u00a0<\/span><\/p>\n<h3><strong>11. Make Use of the Retweet with Comment Feature<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Retweeting is a great way to boost engagement and gain new followers when you want to share something interesting that another user tweeted.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But you can add to the conversation by using the Retweet with Comment feature. Adding your own commentary will make the retweet more personalized and add value for your audience.<\/span><\/p>\n<h2><strong>Wrapping Up<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">If you\u2019re just getting started on Twitter, this guide will help you set up an account and start building your following. Make sure that you\u2019re focused on creating valuable content and engaging with your audience.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Three simple steps can help you go from zero to hundreds of followers on Twitter. Discover our unique process to mastering Twitter.<\/p>\n","protected":false},"author":12,"featured_media":21175,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[79],"tags":[],"class_list":["post-21128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-twitter"],"acf":[],"modified_by":"John","_links":{"self":[{"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/posts\/21128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/comments?post=21128"}],"version-history":[{"count":23,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/posts\/21128\/revisions"}],"predecessor-version":[{"id":38278,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/posts\/21128\/revisions\/38278"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/media\/21175"}],"wp:attachment":[{"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/media?parent=21128"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/categories?post=21128"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/tags?post=21128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}