{"id":28810,"date":"2024-01-13T00:55:32","date_gmt":"2024-01-13T07:55:32","guid":{"rendered":"https:\/\/viralyft.com\/blog\/?p=28810"},"modified":"2026-05-25T01:36:25","modified_gmt":"2026-05-25T07:36:25","slug":"social-media-marketing-course","status":"publish","type":"post","link":"https:\/\/viralyft.com\/blog\/social-media-marketing-course","title":{"rendered":"11 Best Social Media Marketing Courses Online in 2026"},"content":{"rendered":"<p><b>Social media has <\/b><a href=\"https:\/\/viralyft.com\/blog\/social-media-statistics\"><b>4.8 billion<\/b><\/a><b> users \u2013 and this <\/b><b>number continues to grow every day<\/b><span style=\"font-weight: 400;\">. If you want to reach a certain target demographic to sell products or services to, you can be confident that they\u2019re <\/span><span style=\"font-weight: 400;\">on one <\/span><span style=\"font-weight: 400;\">of the leading networks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you don\u2019t know where to begin with your social profiles, you\u2019re not alone.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But there\u2019s a shortcut to learning the ins and outs of marketing: <\/span><strong><i>take one of the best social media marketing courses<\/i><\/strong><span style=\"font-weight: 400;\"><strong>.<\/strong> You&#8217;ll find:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Free courses from some of the biggest names in social<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Paid marketing courses\ud83d\udcb5<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Certifications<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Since you\u2019re just starting out in social media marketing (SMM), try the free options and graduate to the paid alternatives if you want to hone your skills further. We also have great resources on <\/span><a href=\"https:\/\/viralyft.com\/blog\/instagram\"><span style=\"font-weight: 400;\">Instagram<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/viralyft.com\/blog\/twitter\"><span style=\"font-weight: 400;\">Twitter<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/viralyft.com\/blog\/facebook\"><span style=\"font-weight: 400;\">Facebook<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/viralyft.com\/blog\/tiktok\"><span style=\"font-weight: 400;\">TikTok<\/span><\/a><span style=\"font-weight: 400;\"> and more.<\/span><\/p>\n<h2><strong><span style=\"color: #5339d3;\">5 Free<\/span> Social Media Marketing Courses<\/strong><\/h2>\n<p>Free SMM courses are a great starting point to establish your skills and learn the basic practices for growing followings, content creation and other insights<span style=\"font-weight: 400;\">. In no particular order, here\ud83d\udc47are five courses worth taking in 2025:<\/span><\/p>\n<h3><strong>1. <a href=\"https:\/\/www.skillshare.com\/en\/classes\/Introduction-to-Social-Media-Strategy-Learn-with-Buffer\/1934895986\" target=\"_blank\" rel=\"noopener\">Introduction to Social Media Strategy \u2013 Buffer<\/a><\/strong><\/h3>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-28856 size-full\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Buffer.png\" alt=\"Introduction Social Media Strategy\" width=\"1314\" height=\"364\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Buffer.png 1314w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Buffer-600x166.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Buffer-900x249.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Buffer-768x213.png 768w\" sizes=\"(max-width: 1314px) 100vw, 1314px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Buffer offers social media tools, such as scheduling tools, that help you manage your content calendar. You can join their course on Skillshare, where you\u2019re taught quite a <strong>few things:<\/strong><\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> How to find your voice on social media \u2013 it&#8217;s harder than you think<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Choosing the right platform \u2013 because each social network has its own demographic<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Content creation and curation tactics<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Tools that you can use to assist you with social<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> A 5-step strategy to begin using Facebook Ads<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">What\u2019s nice about this <strong>class from Brian Peters<\/strong> is that it\u2019s fast-paced and designed for the absolute beginner. Over 43,000 students have taken the course, which spans a mere <strong>nine lessons and lasts for just 43 minutes.<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you start the course right now, you\u2019ll be done in the next hour.<\/span><\/p>\n<h3><strong>2. <a href=\"https:\/\/www.coursera.org\/specializations\/social-media-marketing\" target=\"_blank\" rel=\"noopener\">SMM Specialization &#8211; Coursera<\/a><\/strong><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-28857\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Coursera.png\" alt=\"SMM Specialization\" width=\"1333\" height=\"525\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Coursera.png 1333w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Coursera-600x236.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Coursera-900x354.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Coursera-768x302.png 768w\" sizes=\"(max-width: 1333px) 100vw, 1333px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Coursera offers a free course from Northwestern, which is one of the most complete free courses on the market. <\/span>You&#8217;ll be joining 100,000 other students who have taken the specialization,<b> which includes six courses<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> <strong>Course #1:<\/strong> A 7-hour course on the basics of \u201cwhat is social.\u201d<div class=\"su-spacer\" style=\"height:10px\"><\/div><\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> <strong>Course #2:<\/strong> An 8-hour course on the importance of listening on social, including big data and insights.<div class=\"su-spacer\" style=\"height:10px\"><\/div><\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> <strong>Course #3:<\/strong> Around 8 hours of content on creating an engagement and nurturing strategy and a blog.<div class=\"su-spacer\" style=\"height:10px\"><\/div><\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> <strong>Course #4:<\/strong> Another 8 hours on content strategy, advertising, measuring and more.<div class=\"su-spacer\" style=\"height:10px\"><\/div><\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> <strong>Course #5:<\/strong> A brief 6-hour course on legal considerations, metrics and performance.<div class=\"su-spacer\" style=\"height:10px\"><\/div><\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> <strong>Course #6:<\/strong> A Capstone Project where you develop a strategy on your own and submit it for peer review.<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you really want to dive deep into SMM, you\u2019ll love this course.<\/span><\/p>\n<h3><strong>3. <a href=\"https:\/\/academy.hubspot.com\/courses\/social-media\" target=\"_blank\" rel=\"noopener\">SMM Course \u2013 Hubspot Academy<\/a><\/strong><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-28875\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hubspot-Academy-Courses.png\" alt=\"Social Media Marketing courses\" width=\"1146\" height=\"434\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hubspot-Academy-Courses.png 1146w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hubspot-Academy-Courses-600x227.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hubspot-Academy-Courses-900x341.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hubspot-Academy-Courses-768x291.png 768w\" sizes=\"(max-width: 1146px) 100vw, 1146px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">HubSpot Academy has a free course that covers:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> 8 lessons<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> 38 videos<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> 5:13 hours of content<\/div><\/li>\n<\/ul>\n<p>Influencers, business owners and marketing managers will <strong>learn a wealth of information with this SMM course,<\/strong><b> such as<\/b><span style=\"font-weight: 400;\">: the basics of strategy development, listening and monitoring, content strategy, how to expand your reach, building relationships, advertising and even how to measure your ROI.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want a course that fills in the gaps that Buffer\u2019s course leaves behind, HubSpot is a great option for you.<\/span><\/p>\n<h3><strong>4. <a href=\"https:\/\/www.facebook.com\/business\/learn\/courses\/bring-your-business-online\" target=\"_blank\" rel=\"noopener\">Blueprint Marketing Courses for Businesses &#8211; Meta<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28862\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta.png\" alt=\"Blueprint Marketing Courses\" width=\"1320\" height=\"479\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta.png 1320w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta-600x218.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta-900x327.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta-768x279.png 768w\" sizes=\"(max-width: 1320px) 100vw, 1320px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Meta, owner of Facebook and Instagram, is the world\u2019s largest social media company. <\/span>You\u2019ll find courses for establishing your presence, attracting an audience on social, building relationships and so much more.<\/p>\n<p><strong>You&#8217;ll want to work through the \u201cBlueprint\u201d course outline, which helps you:<\/strong><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Decide who you want to reach on social<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Map your customer journey<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Set marketing goals<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Choose the right social media channels for you<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Tell a story<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Create and manage a content calendar<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Course modules are succent, but there are <\/span><span style=\"font-weight: 400;\">tons<\/span><span style=\"font-weight: 400;\"> of them to go through.<\/span><\/p>\n<h3><strong>5. <a href=\"https:\/\/www.skillshare.com\/en\/classes\/Mastering-TikTok-Stop-Scrolling-Post-Your-1st-TikTok\/1204096750?via=search-layout-grid\" target=\"_blank\" rel=\"noopener\">Mastering TikTok &#8211; Skillshare<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28863\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Skillshare.png\" alt=\"Mastering TikTok\" width=\"1318\" height=\"378\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Skillshare.png 1318w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Skillshare-600x172.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Skillshare-900x258.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Skillshare-768x220.png 768w\" sizes=\"(max-width: 1318px) 100vw, 1318px\" \/><\/p>\n<p>TikTok is huge, and it\u2019s a preferred platform for many creators who want to build a name for themselves<span style=\"font-weight: 400;\">. You can join 10k+ students who have taken this <strong>course from Taylor Loren<\/strong>. The course is just <strong>1 hour and 16 minutes<\/strong> long, so it\u2019s <\/span><span style=\"font-weight: 400;\">not<\/span><span style=\"font-weight: 400;\"> long or challenging to finish.<\/span><\/p>\n<p><strong>You&#8217;ll work your work through 13 lessons that include:<\/strong><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> How TikTok works<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Analytics and clout chasing<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Editing and adding effects<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Co-creating<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Smooth transitions<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> How to go viral<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Tons<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Students love this course, and within just an hour, you\u2019ll learn so much about TikTok.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to invest in yourself and your marketing skills, paid options exist. You&#8217;ll need to judge each of the courses below\ud83d\udc47for yourself to find one that\u2019s the ideal fit for you.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><strong><span style=\"color: #5339d3;\">3 Paid<\/span> Social Media Marketing Courses<\/strong>\ud83d\udcb5<\/span><\/h2>\n<p>If you want to learn more about specific aspects of SMM or take a deeper dive, a paid course may be the better option for you. <span style=\"font-weight: 400;\">There are many courses out there, and they may be more affordable than you think.<\/span><\/p>\n<p><strong>Here are some of the top paid courses for SMM:<\/strong><\/p>\n<h3><strong>6. <a href=\"https:\/\/www.udemy.com\/course\/social-media-film-school\/\" target=\"_blank\" rel=\"noopener\">Social Media Film School: TikTok, Instagram, YouTube &amp; AI &#8211; Udemy<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28865\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy.png\" alt=\"Social Media Film School\" width=\"1325\" height=\"422\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy.png 1325w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy-600x191.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy-900x287.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy-768x245.png 768w\" sizes=\"(max-width: 1325px) 100vw, 1325px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Video content is <\/span><span style=\"font-weight: 400;\">everything <\/span><span style=\"font-weight: 400;\">on social media. But creating engaging films can be challenging, especially if you\u2019re still a beginner.\u00a0<\/span><\/p>\n<p><b>This course \u2013 <\/b>Social Media Film School: TikTok, Instagram, YouTube &amp; AI \u2013 will help you supercharge your videography and editing skills with the help of ChatGPT.<\/p>\n<div class=\"su-note\"  style=\"border-color:#e5ddce;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#fff7e8;border-color:#ffffff;color:#000000;border-radius:14px;-moz-border-radius:14px;-webkit-border-radius:14px;\"><div class=\"su-list\" style=\"margin-left:0px\">\n<p>Along with learning how to use ChatGPT for video creation, <strong>you\u2019ll also learn how to:<\/strong><\/p>\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Plan, script, light, shoot and capture audio for your videos.<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Improve audience engagement.<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Create video content strategies.<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Optimize your content and edit your videos.<\/div><\/div><\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You\u2019ll also get a deeper understanding of social media algorithms to help your content get found and expand your reach.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The course is affordable and has more than 17,000 students.<\/span><\/p>\n<h3><strong>7. <a href=\"https:\/\/growthtribe.io\/courses\/social-media-marketing-crash-course\" target=\"_blank\" rel=\"noopener\">Social Media Marketing Crash Course &#8211; GrowthTribe<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28858\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/GrowthTribe.png\" alt=\"Social Media Marketing Paid Courses\" width=\"1223\" height=\"545\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/GrowthTribe.png 1223w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/GrowthTribe-600x267.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/GrowthTribe-900x401.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/GrowthTribe-768x342.png 768w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">GrowthTribe\u2019s Socia Media Marketing Crash Course comes at a heftier <strong>price (995\u20ac),<\/strong> but it has its perks.<\/span><\/p>\n<p><b>For starters, you get an internationally recognized certificate<\/b><span style=\"font-weight: 400;\">, but you also get:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Access to a huge community of members (30K+)<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Access to live events<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Downloadable templates and guides<\/div><\/li>\n<\/ul>\n<p><strong>The online course spans two days and covers:<\/strong><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Planning and strategy creation<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Content creation and optimization<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Advertising<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Engaging and managing your community<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Whether you\u2019re an influencer or a brand, GrowthTribe\u2019s course will help you understand how to grow your social media followings and create more engaging content.<\/span><\/p>\n<h3><strong>8. <a href=\"https:\/\/www.udemy.com\/course\/social-media-marketing-masterclass\/\" target=\"_blank\" rel=\"noopener\">Social Media Marketing &#8211; Content Marketing Masterclass &#8211; Udemy<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28864\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy-Social-Course.png\" alt=\"Content Marketing Masterclass\" width=\"1319\" height=\"417\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy-Social-Course.png 1319w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy-Social-Course-600x190.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy-Social-Course-900x285.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Udemy-Social-Course-768x243.png 768w\" sizes=\"(max-width: 1319px) 100vw, 1319px\" \/><\/p>\n<p><b>This course from Udemy is hugely popular \u2013 more than 34K students and 5K+ reviews.<\/b><span style=\"font-weight: 400;\"> And it\u2019s easy to see why people flock to this course. It covers everything you need to know:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Building a social media schedule to stay on track<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> How to build a professional image on social media<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Understanding the buyer\u2019s journey<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Building up a stash of content ideas, so you never run out<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The course provides valuable information that you can use to grow your following on social media and start treating it like a business.<\/span><\/p>\n<h2><strong>3 Social Media Marketing <span style=\"color: #5339d3;\">Certifications<\/span><\/strong><\/h2>\n<p>Free and paid courses can teach you <i>a <\/i>lot about social media marketing, but if you want to label yourself as an SMM expert, you may want to get certified.<\/p>\n<p><span style=\"font-weight: 400;\">Taking certification courses will help you not only learn the ins and outs of social media but also give you the skills you need to offer SMM services yourself.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are lots of SMM certifications out there, but <strong>these three are some of the most recognizable.\u00a0<\/strong><\/span><\/p>\n<h3><strong>9. <a href=\"https:\/\/education.hootsuite.com\/courses\/social-marketing-certification\" target=\"_blank\" rel=\"noopener\">Social Media Marketing Certification Course &#8211; Hootsuite<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28859\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hootsuite.png\" alt=\"Social Media Certification Course\" width=\"1010\" height=\"417\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hootsuite.png 1010w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hootsuite-600x248.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hootsuite-900x372.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Hootsuite-768x317.png 768w\" sizes=\"(max-width: 1010px) 100vw, 1010px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Hootsuite is a leading SMM platform, but they also offer certifications. <\/span>Their Social Media Marketing Certification Course is just <strong>under $200<\/strong> and takes a little more than <strong>3.5 hours<\/strong> to complete.<\/p>\n<p><span style=\"font-weight: 400;\">But in that time, you\u2019ll learn fundamental skills to help grow your following, boost engagement and more. It covers topics like how to build a community on social media, the importance of inclusivity and accessibility, how to measure results and more.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Passing their 60-question exam will get you a certification that you can showcase on your online profiles or website.<\/span><\/p>\n<h3><strong>10. <a href=\"https:\/\/www.coursera.org\/professional-certificates\/facebook-social-media-marketing\" target=\"_blank\" rel=\"noopener\">Social Media Marketing Professional Certificate &#8211; Meta<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28861\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta-Social-Certificate.png\" alt=\"Social Media Professional Courses Certificate\" width=\"1330\" height=\"516\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta-Social-Certificate.png 1330w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta-Social-Certificate-600x233.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta-Social-Certificate-900x349.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Meta-Social-Certificate-768x298.png 768w\" sizes=\"(max-width: 1330px) 100vw, 1330px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Meta, owner of Facebook and Instagram, offers a Social Media Marketing Professional Certificate course that\u2019s <\/span><span style=\"font-weight: 400;\">free<\/span><span style=\"font-weight: 400;\">. <\/span>The course will help you prepare for the Meta Certified Digital Marketing Associate exam and also earn you a shareable certificate that you can showcase on your profiles.<\/p>\n<p><span style=\"font-weight: 400;\">The course covers important topics like social media management (building a brand, creating content, etc.), advertising, measuring success and more.<\/span><\/p>\n<h3><strong>11. <a href=\"https:\/\/www.semrush.com\/academy\/courses\/social-media-marketing-crash-course\/\" target=\"_blank\" rel=\"noopener\">Social Media Marketing Crash Course \u2013 Semrush Academy<\/a><\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-28866\" src=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Semrush-Academy.png\" alt=\"Social Media Marketing Crash Course\" width=\"1251\" height=\"529\" srcset=\"https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Semrush-Academy.png 1251w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Semrush-Academy-600x254.png 600w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Semrush-Academy-900x381.png 900w, https:\/\/viralyft.com\/blog\/wp-content\/uploads\/2024\/01\/Semrush-Academy-768x325.png 768w\" sizes=\"(max-width: 1251px) 100vw, 1251px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Semrush Academy certifications are recognized by the global search community. <\/span>Their Social Media Marketing Crash Course can earn you a valuable certification, and you can display that certification on your social profiles.<\/p>\n<p><span style=\"font-weight: 400;\">Semrush Academy\u2019s certification and course is <\/span><span style=\"font-weight: 400;\">free<\/span><span style=\"font-weight: 400;\">,<\/span> <span style=\"font-weight: 400;\">and it covers everything you need to know about SMM:<\/span><\/p>\n<div class=\"su-list\" style=\"margin-left:0px\">\n<ul>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> The fundamentals<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> How to conduct competitor research<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> How to build a social media strategy<\/li>\n<li><i class=\"sui sui-chevron-right\" style=\"color:#5339D3\"><\/i> Measuring results and using analytics<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The entire course takes a little over an hour to complete.<\/span><\/p>\n<h2><strong>Conclusion<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">These are the best SMM courses in 2025. Whether you want to grow your social accounts or start offering SMM services, these courses will give you the expertise and skills you need to reach your goals on whichever social platform you choose.di<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to become a social media marketing guru? These 11 courses will make you the new king (or queen) of social.<\/p>\n","protected":false},"author":5,"featured_media":28932,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[49],"tags":[],"class_list":["post-28810","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media"],"acf":[],"modified_by":"John","_links":{"self":[{"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/posts\/28810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/comments?post=28810"}],"version-history":[{"count":19,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/posts\/28810\/revisions"}],"predecessor-version":[{"id":38230,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/posts\/28810\/revisions\/38230"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/media\/28932"}],"wp:attachment":[{"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/media?parent=28810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/categories?post=28810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/viralyft.com\/blog\/wp-json\/wp\/v2\/tags?post=28810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}