Twitter (rebranded X) remains one of the most engaging social media networks, especially for users between the ages of 12 and 34. Among Gen Z, X is growing 30% faster than even Instagram.
If you feel like you’re late to the “game” and don’t know how to get more followers on Twitter, work through our tips below to grow your account organically.
10 Hacks for How to Get More Followers on Twitter Organically
1. Use Trending, Relevant Hashtags
Follow the trends that matter to you, and you’ll attract an audience of like-minded individuals. Simply:
For example, right now, Zoom is exploding thanks to its AI change, which allows the company to use all of your data for AI training. Over 81,000 posts have been made, and if you have a unique spin on the topic, you should add your own twist to gain traction.
2. Share Visual Content
Stop sharing just text.
Images and videos increase your chances of being retweeted by as much as 300%. You can use AI to help you generate these images or videos if you don’t want to create your own using something like Canva.
3. Engage with Followers
Followers want to connect with you. Beat them to it by:
If you want more people to engage with you, Twitter also has analytics that can help. Simply:
You can then see which Tweets led to the most impressions, engagement and are what your audience wants to see from you. Analytics will help you do more of the things that potential followers notice before they follow you.
4. Post at the Right Time
You’ve spent time creating Tweets to post, but when should you send them? There are tools that can help you and recommendations to follow, such as:
However, if you Tweet often, go into your Analytics again and identify the Tweets that:
You can click on the Tweet and then view the time you sent it out right through Analytics. Using this data is crucial because it is 100% laser-targeted to your audience.
5. Follow Twitters Guidelines for Brands
Follow Twitter’s recommendations for brands.
6. Avoid Over Tweeting
One user grew their following from 0 – 17,000 and created a long list of Twitter threads on the topic. He recommended something many do not:
Avoid Tweeting Too Much
He states that you should space five Tweets out per day for maximum impact. While I cannot verify this claim, he states that if you Tweet too much, you will exhaust the algorithm’s allocation for your Tweets that can help them go viral.
7. Focus on Specific Topics
Sure, you can Tweet about anything on Twitter, but if your goal is to build a solid follower base, choose a theme or niche for your content.
Pick a few content buckets, and focus all of your Tweets around these topics.
If you’re consistent and offer useful insights and information to your followers, you’ll become a go-to source for advice, tips, recommendations and new developments in whatever niche you’re focused on.
8. Add Hashtags to Your Bio
This Twitter bio-hack is a great way to attract more followers. Simply add hashtags that are relevant to your industry or niche to your Twitter bio.
Adding hashtags will help your account come up in the Top results for that search term.
Make sure that your bio is catchy and describes what your account is all about. Catchy bios are more likely to attract attention and followers.
9. Host a Contest or Giveaway
One really simple, fun and effective way to increase your followers is to host a contest or giveaway.
You don’t need to spend a fortune on prizes for this idea. You can:
To increase your follower count, set three simple rules for your contest or giveaway:
In order for users to participate in your contest, they’ll need to:
Make sure that you’re giving away something that people actually want. The prize’s value has to be enticing enough for people to take these extra steps to enter.
10. Go In-Depth with Tweet Threads
Twitter threads allow you to go in-depth on a topic, idea or opinion. Take advantage of this feature to demonstrate your expertise and position yourself as an authority – or to stir up a little controversy.
Threads can be posted one Tweet at a time, or all at once. Each option has advantages.
Twitter threads are a great way to build intrigue, tell a story and keep users engaged. If you can generate some buzz about your thread, you’ll gain followers along the way.
If you’re struggling to grow your Twitter following, these 10 tips will help you expand your reach, improve engagement and build authority. Posting consistently, creating great content and engaging with followers can go a long way in helping you build a larger following on Twitter and other social networks.