With the emergence of the Metaverse, AI influencers are making a name for themselves, transforming social media in new and exciting ways. Bridging the gap between virtual and reality, these hyper-realistic accounts are changing the way we view computer generation. Check out these 22 AI Instagram influencers and see how these virtual accounts are changing the world as we know it.
 Gone are the days of 2D computer-generated characters that looked more like modern-day cartoons instead of living, breathing humans. Advancements in AI have opened the door for hyper-realistic influencers to emerge, boasting their own personalities, styles, and even values. Blurring the line between fairy tales and reality, these influencers have captured the hearts and imaginations of millions across the globe.
 In just over ten years, AI has transformed social media, opening doors many would have never thought possible. From brand deals and collaborations to multi-million follower counts the future for AI influencers has never been brighter. With over 52% of Americans following at least one virtual influencer, it’s clear AI is the way of the future.
Let’s take a look at the top 22 AI influencers on Instagram that you should follow today!
1. Lu do Magalu (@magazineluiza)
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Lu is Brazil’s top AI influencer sharing her lifestyle content, including product reviews, unboxings, and more. While her reach remains mostly based in her home country, she has amassed a loyal fan base that shows no signs of slowing.
2. Lil Miquela (@lilmiquela)
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Arguably the most famous AI influencer in the world, Lil Miquella, was featured in Time Magazine’s “25 Most Influential People on the Internet.” She is known for her outspoken activism, music, and incredible style and has worked with some of the world’s biggest brands.
3. Guggimon (@guggimon)
Guggimon is an animated influencer with a devil-may-care attitude. He isn’t afraid to post about his wild adventures and hitting the red carpet, partying, and getting into trouble.
4. O Surreal Mundo de Any Malu (@anymalu_real)
Any Malu is a cartoon-esque influencer bringing relatable content her followers can’t get enough of. Follow along with her daily life and interactions and share her many adventures.
5. Leya Love (@leyalovenature)
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Leya is determined to bring unity and love to the world, and she does so by posting uplifting and encouraging content. As a World Awareness Movement advocate, she believes love can change the world and uses her platform to post stunning pictures of nature, animals, and scenery, capturing the beauty of the planet.
6. K/DA (@kda_music)
K/DA is a Los Angeles-based girl group featuring four virtual stars – KAI’SA, Ahri, Evelynn, and Akali. Their music is available on all major streaming platforms, and each member’s personal style gives the group a unique and exciting look and feel!
7. Thalaysia Pov (@thalasya_)
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Thalaysia is Indonesia’s first metahuman and enjoys showcasing the beauty of her culture. She’s working on making a name for herself as a recording artist while posting stunning photos of her daily life and social interactions.
8. Noonoouri (@noonoouri)
Noonoouri hails from Munich and uses her platform to highlight social issues. As a vegan activist, this 19-year-old model has already worked with brands like Balenciaga, Off White, and Versace, showing age is only a number.
9. Imma Gram (@imma.gram)
As Japan’s first virtual model, Imma stands out as a fun and curious personality that lives life to the fullest. Her passion for art, fashion, Japanese culture, and films is apparent in her feed, and her unique postings delight her followers. Imma has worked with some of the world’s largest brands, like Nike, Valentino, Adidas, and Amazon!
10. Qai Qai (@realqaiqai)
Who says babies can’t make a name for themselves? Qai Qai may be little, but her follower count is impressive! We just can’t get enough of her dances, lip-syncing, and entertaining personality, all bundled up into a ribbon-topped, pint-sized body!
11. Shudu Gram (@shudu.gram)
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As a South African supermodel, it’s clear to see why Shudu is quickly becoming one of Instagram’s top AI influencers. Her stunning looks have helped her land work with brands like Balmain, Vogue, and Cosmopolitan, and her feed features stunning examples of her fashion-forward style.
12. Bermuda (@bermudaisbae)
Bermuda is a fashion icon, using her platform to post stunning pictures her followers adore. Picturing everything from her workouts to high-fashion events and hanging out with friends, she’s the perfect mix of relatable and life goals!
13. Kizuna AI (@a.i.channel_official)
Meet one of Japan’s favorite influencers, Kizuna! This anime-esque virtual human’s feed is full of creative vlogs, gaming, dancing, and follower interactions. Kizuna is set on becoming a recording artist and has already made herself known through TV appearances and commercials.
14. Oh Rozy (@rozy.gram)
Rozy is Korea’s pioneer virtual influencer, brought to life in August 2020 by Sidus Studio X. She is a perpetually 22-year-old digital personality on social media. Since her 2020 online debut, Rozy secured ads, joined virtual fashion shows, and released music. Rozy’s digital presence shows virtual influencers’ vital impact on our world.
15. Apoki (@imapoki)
One of Seoul, South Korea’s most renowned artists, Apoki has made a name for herself thanks to her unique performances. Followers enjoy streaming her music and viewing her latest photoshoots and product suggestions. Apoki has collaborated with brands like Tommy Hilfiger, Shake Shack, and more.
16. Lechat (@lechat.vv)
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Extra-terrestrials never looked so good! Lechat hails from planet M-City and is passionate about all things Earth related. She loves watching US films and listening to K-Pop and is famous for her adorable cat ears. Known for her dances and can’t-miss style, she is active with her followers, often responding to questions in the comments.
17. Youna Kang (@thecodemiko)
Youna Kang, also known as Miko, may have begun life as an NPC in a video game that failed, but she’s found success through live streams on Twitch. Her followers love her creativity and entertaining content as she makes her way through game worlds and creates her own path.
18. Blawko (@blawko22)
Sharing his life in the City of Angels, Blawko is the definition of effortless cool. With devil-may-care posts showcasing his everyday adventures, he’s quickly amassing a loyal following that can’t get enough of this heartthrob.
19. Astro (@astrolovesu)
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Meet Astro, the half-alien, half-human creator with a passion for music. He’s making a name for himself through collaborations with brands like Disney and Supreme while sharing his unique story through the music he creates.
20. Maria (@soymar.ia)
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Maria is Mexico’s first virtual human influencer, and her goal is to bring light to her beloved country and impact it for good. Her Instagram feed is full of earth-friendly content, including plant-based food, mental health awareness, inclusivity, and more.
21. Ion Gottlich (@iongottlich)
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Cycling lovers can’t get enough of Ion, the world’s top AI pro cycler. His ultra-charming content is a cyclist’s dream, with everything from the latest and greatest gear to posing with some of the biggest names in the industry, including Andre Greipel, Sean Sake, and Jean Biermans.
22. AI Ailynn (@ai_ailynn)
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As Thailand’s first metaverse human creation, Ailynn has made a name for herself throughout the world. Her followers can’t get enough of the 22-year-old’s content, which includes documenting her food and travel adventures, daily routine, OOTD’s and more. Additionally, Ailynn has worked with many top brands, including Oppo, Cartier, Lancome, and Shiseido.
Frequently Asked Questions
How Much Does It Cost To Make a Virtual Influencer?
Depending on the type of influencer you create, it can cost anywhere from $100 to over $10k. Instagram influencer pricing is broken down into categories which include Micro (10-100k followers), Mid (100-500k followers), Macro (500k-1M followers), and Mega (1M+ followers).
How Much Do You Get Paid To Use Your Face on a Robot?
While there is no set amount for using your face for a robot, companies can pay as much as $200,000 or more for its use.
Can You Sell Your Face To AI?
Yes! You can sell your face to companies who will use it to create deep fakes for use as AI.
Is It illegal To Use AI Art?
In the US, laws only protect the intellectual property created by humans, so any art created by AI cannot be copyrighted and is, therefore, not illegal to use.
Are Virtual Influencers Dangerous For Society?
This answer is dependent on who you ask. For some, virtual influencers pose a threat to society by setting unrealistic goals, while others believe they pave the way for advancements that will make the world a better, more inclusive place.
