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How to Be Famous on YouTube: 8 Useful Tips & Equipment

What’s the secret to becoming famous on YouTube? We’re going to share our top tips to help your channel get mega exposure.
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How To Become Famous on YouTube Overnight
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Justin Bieber, Kate Upton, Alessia Cara, The Weeknd. What do they all have in common? They became famous on YouTube overnight. While stories like these aren’t common, they’re not unheard of either. Anyone can become famous on YouTube with the video content and strategy.

In this guide, we’ll share our top tips for getting mega exposure and views to your YouTube channel.

How to Become Famous on YouTube?

Can you get famous on YouTube overnight? Yes! Use the tips below to get more people to your channel, more video views and – most importantly – more exposure.

1. Create Viral Content

The quickest way to become famous on YouTube is to create viral content. While this may be the fastest way to get famous, it’s not the easiest.

There’s no surefire way to make your content go viral, but if you analyze viral videos, you’ll find that they have similar qualities.

They:

  • Have an attention-grabbing hook
  • Tell a great story
  • Harness the power of emotions
  • Share unique insights and information
  • Follow current events and trends

The truth is that going viral is often a matter of luck, but creating content that incorporates the qualities above will give you a greater chance of success.

2. Collaborate with Influencers🤝

Influencers already have an established audience and following. If you collaborate with them, their audience may discover your channel and start sharing your content with their friends.

Just a few collaborations with well-known influencers may be all you need to become famous on YouTube.

While collaborations can be really helpful in growing your audience, it’s important to make sure that you’re working with the right people.

Choose influencers whose interests and values align with yours. Their audience should also be similar to yours. Otherwise, they won’t be interested in your content.

For a collaboration to be successful, you need to bring your A-game. When pitching the idea to influencers, focus on:

  • How and why the collab would benefit them
  • What value you can bring to their audience

If you make your pitch all about them, you’ll have a much higher chance of success.

3. Use Clickbait Titles and Thumbnails

Create Captivating Thumbnails

The right title and thumbnails will attract more viewers to your content. Clickbait titles and eye-catching thumbnails can even make your video go viral.

What elements make up an eye-catching thumbnail?

  • Human faces
  • Video stills or photos
  • Titles or explanatory text
  • Colorful imagery
  • Emotions
  • Logos or branding

Research shows that the brain can process visual information 60,000 times faster than text, which means that visitors are more likely to interact with thumbnails that are vibrant and have bold text.

Creating viral thumbnails can be tricky, and there’s a whole science behind it. Studying and analyzing thumbnails of really popular videos can help you find what will work best for your videos. You can also use a thumbnail maker tool if you want to save time.

4. Use Paid Advertising

Google Ads

If you have the budget, paid promotions are a great way to get more views and become famous on YouTube. With Google Ads (the platform you’ll use to advertise on YouTube), you can target specific demographics, locations and interests.

What this means is that you can ensure your ads are shown to the right people – people who want to see your content.

YouTube allows you to set a budget for your campaign. You can monitor the performance of your ads and make adjustments as needed to maximize your return.

Paid advertising can be a quick way to become famous on YouTube, but you’ll need to be prepared to pay for the exposure.

5. Hop on Trends

Watch For Current Trends

Hopping on trends is a great way to get more exposure and can help you become famous. Why? Because so many people are searching for them on YouTube, and this means that they’ll be likely to find your content.

Stay on top of the latest trends, challenges, events and pop culture to identify what to add to your videos.

To find trends, you can:

  • Use social listening tools
  • Check the trending tab on YouTube to see what’s trending in your country
  • Use the Research tab in YouTube Studio to view your audience’s top searches and those made by similar channels
  • Use keyword analytics for YouTube to get data on search volume, competitiveness and more
  • Use Google Trends – a free tool – to see the popularity of search queries over a period of time.
  • Use niche publications and websites to find topics that are of interest to your audience.

By leveraging the power of trends, you can start getting more views on your videos and more exposure. The more people that search for and find your content through trend-related searchers, the easier it will be to become YouTube famous.

6. Share Your Content Across All Social Platforms

Promote Your Videos on Social Media

Do you have other social channels? If so, it’s time to leverage them to continue promoting your content. Many YouTube creators who go viral have a large audience on platforms like Instagram, TikTok, Facebook and Twitter.

Cross-promotion is paramount on YouTube, so be sure to:

  • Create small clips from your YouTube video for your other socials
  • Post about upcoming videos

If you cross-promote, you’ll get more views from your existing audience and may even help the YouTube algorithm realize that your content is worthy of recommendation.

7. Be Consistent

Consistency is crucial to YouTube success. Any top YouTuber will tell you that you need to post regularly, and, ideally, at the same time every week. When you’re consistent, it does a few things:

  • Keeps subscribers interested in your content
  • Caters to YouTube’s algorithm
  • Leads to more recommendations

And you need to post at the right time to maximize views and likes.

8. Engage with Your Community

Are you the type of creator who engages with your community? If not, you need to begin because even with the perfect channel, you need to engage with your audience. You can begin by:

  • Replying to people who comment on your videos
  • Being active

If you haven’t already, be sure that you create other social accounts to keep in close contact with your audience. For example, you may show your audience insights into your life or channel on Instagram or a Facebook group and/or page.

Engaging with your audience will lead to:

  • Long-term retention
  • Loyalty among viewers
  • Higher recommendations

If you have 100,000 loyal subscribers who tune in weekly to listen to your videos, it’s better than 500,000 subscribers and only 10% tuning in to watch your latest content.

What Equipment Can Help You Create Better Quality Videos?

YouTube is overflowing with people who are trying to go viral. You can use all of the SEO tools that you like to appease the algorithm, but there’s no shortcut to creating high-quality videos. Equipment matters a lot and can mean the difference between potato-quality videos and those that look like professional productions.

What equipment do you need to invest in?

1. Camera📸

Your camera alone will make a dramatic difference in your video’s quality. If you use a smartphone, it may work perfectly for your audience – or not. Fitness influencers can get away with a high-end iPhone.

But if you’re doing travel videos, you can definitely capture the beauty of the place better with a good camera.

DSLR cameras work best, and some of the top models are:

  • Canon EOS 6D Mark II
  • Canon EOS 90D
  • Canon EOS Rebel T8i
  • Nikon D780
  • Nikon D3500

You don’t need to invest in the best DSLR before recording. An entry-level camera will suffice for most creators. A GoPro may even work for your niche, and you can always upgrade in the future.

It’s better to just start than save for a year or more to buy a camera. But when you do have the budget for it, be sure to upgrade to a better camera.

2. Editing Software

Editing your videos is almost a necessity. You’ll want to add transitions and music, remove certain portions of your videos and more. If you do go viral, you may even want to offload the editing to someone else who does it for a living.

A few editing software options to consider are:

  • YouTube intro maker
  • Adobe Premiere Pro (great for beginners and pros)
  • iMovie (free and suitable for beginners)
  • DaVinci Resolve (higher-end, free editor)
  • Apple Final Cut Pro

You’ll find plenty of editing software options available that will help you polish your videos before uploading them to YouTube.

3. Lighting💡

Poor lighting will greatly impact video quality. If you’re outside when filming, you won’t need to worry much about your lighting. But if you’re in a studio or something similar, you can certainly up your lighting game with:

  • Ring lights
  • Softbox lighting
  • Desk lamps
  • Portable studio panel lighting kits

Of course, you don’t need all of these lighting solutions. You can choose one or two that work best for your use case.

4. Microphone🎤

How is your video’s audio quality? If you have poor sound quality, it will be harder to go viral and become famous on YouTube. A microphone will help a lot, but which one do you invest in for your video?

It depends on where you’re recording:

Studio

  • Blue Yeti
  • Blue Snowball
  • Audio-Technica AT2035

Smartphone

  • MAYBESTA Professional Wireless Lavalier Lapel Microphone
  • MAXTOP 3 in 1 Mini Microphone Wireless Lavalier Microphones
  • Movo VXR10 Universal Shotgun Mic for Camera

If you plan on interviewing people, you can also buy microphones that attach to people’s shirts and run wirelessly.

5. Tripod🔭

Finally, a tripod is something to consider because it allows you to maintain stability when filming. You also don’t need someone else to help you with holding the camera – or phone – which is nice for solo creators.

You’ll find tripod options for both cameras and phones.

But since dimensions vary, you’ll want to find a tripod that works best for your unique setup. A few options are:

  • SENSYNE 62″ Phone Tripod & Selfie Stick, Extendable Cell Phone Tripod Stand
  • Amazon Basics 50-inch Lightweight Camera Mount Tripod Stand
  • 74″-Camera-Tripod, Professional Aluminum Heavy Duty Vlog/Video Recording Tripod

And over time, if you adhere to these tips above, you’ll transition from being a creator to someone who knows how to become famous on YouTube.

It’s a transition and learning process, but it’s one that can transform your life, business or career.

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